Wednesday, February 12 – How Your Audience Reads Your Writing: Insights from Psycholinguistics

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Speaker: Joseph Devney, M.A

Description

Psycholinguistics is the study of how the human brain interprets and produces languageā€”both spoken and written. This presentation focuses specifically on how readers interpret written language in the context of transmitting technical information. Are there aspects of how the brain works that might affect how technical writers should do their jobs? Is the conventional wisdom in the field of technical writing supported by research?

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Saturday, January 18: Annual Party and Touchstone Awards

Our annual party features a catered buffet dinner, great companionship with fellow communicators, and valuable door prizes. As in previous years, we will announce the  northern California Technical Communication Competition, Touchstone, winners and display the winning entries throughout the evening. These winners exhibit the best in technical communication. Continue reading

Wednesday December 11 – STC Berkeley December networking event—NOT at Highlands Country Club

The STC Berkeley chapter will not have a formal meeting with a guest speaker in December this year. Instead, on the second Wednesday we will have a networking and socializing event in the Uptown neighborhood of Oakland. In the wake of the East Bay chapter merger with the Berkeley chapter, this will be a chance for the memberships of both chapters to meet and get to know each other in a friendly atmosphere.

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Wednesday, November 13 – How to Get Clients and Keep Them

Last month’s scheduled speaker, Constance Rose, Founder of Advocacy for Humankind (www.advocacyforhumankind.com), has graciously agreed to be our November speaker since the October meeting was cancelled due to the power outage in our meeting location and the surrounding neighborhood.

She will explore how in an unpredictable job market, maybe it makes sense to take control and build your own business. This talk will be about getting clients and retaining them, and the challenges you will face as a solo entrepreneur or small business owner. Subject matter covered will be:

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Wednesday, October 9 – MEETING CANCELED!

We have canceled the STC Berkeley meeting for tonight because of the widespread electrical outage planned by PG&E. The building we meet in will be closed, and the streetlights and traffic lights in the neighborhood will not be working.

Please join us for our next meeting on Wednesday, November 13. Our October speaker has rescheduled for then. Same topic: “How to Get Clients and Keep Them,” presented by Constance Rose.

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Speaker: Constance Rose, Founder of Advocacy for Humankind (www.advocacyforhumankind.com). 

In an unpredictable job market, maybe it makes sense to take control and build your own business. This talk will be about getting clients and retaining them, and the challenges you will face as a solo entrepreneur or small business owner. Subject matter covered will be:

  • Your brand
  • Getting clients
  • Retaining clients
  • The hats you will wear
  • Incorporate or not

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